Keeps is a telehealth service focused specifically on men's hair loss — finasteride, minoxidil, and combinations prescribed online and shipped on subscription, usually at competitive prices. Like its rivals, it's a convenient delivery system for proven generic drugs, not a unique product. Its hair-only focus and pricing are the main draws; the trade-offs are the subscription model and the limits of an asynchronous consult.
What Keeps offers
Keeps sticks to the evidence-based toolkit for male pattern hair loss: oral and topical finasteride, minoxidil foam and solution, combination plans, and a ketoconazole shampoo. Its narrow focus on hair loss is the differentiator versus broader men's-health platforms.
How it works and what it costs
You complete an online questionnaire and submit photos, a licensed provider reviews your case, and approved prescriptions ship on a subscription. Keeps is frequently positioned as cost-competitive on the generic finasteride and minoxidil that do the actual work — but pricing changes, so confirm the current numbers before committing.
Pros and cons
Pros
- Dedicated to men's hair loss — focused product range
- Often competitive pricing on generic finasteride and minoxidil
- Legitimate: licensed providers and pharmacies
- Convenient, discreet, fully online
Cons
- Subscription model with auto-renewal to manage
- Asynchronous consult isn't a full dermatology evaluation
- Narrow scope — hair loss only
- Upsells during signup
Keeps vs Hims vs Roman
All three use the same online-consult-plus-subscription model with the same core medications. Keeps is the hair-loss specialist, Hims is broader wellness, and Roman leans toward general men's health. Since the medicine is identical, the decision comes down to current pricing, what's included, and which experience you prefer.
Comparing hair loss telehealth services?
See how Keeps, Hims and Roman compare on price, products and experience.
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Frequently asked questions
Frequently Asked Questions
The questions we get asked the most — answered straight.
Written by
Daniel Reyes
Editor-in-Chief, Happy Hair Journey
Daniel has spent five years researching men's hair loss treatments and personally testing protocols across minoxidil, microneedling, and LLLT. He reviews every published study referenced on this site.
Medically reviewed by
Dr. Maya Chen, MD
Board-certified dermatologist · NYU Langone