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Hims Review: Is the Hair Loss Subscription Actually Worth It?

An honest Hims review — what it prescribes, how the online consult and pricing work, whether it's legit, and how it compares to Keeps and Roman.

By Daniel ReyesMay 12, 20269 min read

Hims is a legitimate, convenient way to get evidence-based hair loss treatment — real prescriptions for finasteride, minoxidil, or both after an online consult, shipped to you on a subscription. It isn't a magic product; it's a delivery system for the same drugs a dermatologist would prescribe. The trade-offs are the subscription model, the upsell-heavy experience, and an asynchronous consult that isn't a substitute for in-person care if your situation is complicated.

What Hims actually offers

For hair specifically, Hims provides the standard toolkit: topical and oral minoxidil, oral and topical finasteride, combination kits, and a DHT-blocking shampoo. You complete an online questionnaire and submit photos, a licensed provider reviews your case, and approved prescriptions ship to your door.

How it works and what it costs

The flow is simple: create an account, answer a medical questionnaire, upload photos, and a provider reviews everything before authorizing treatment. Pricing varies — the generic finasteride and minoxidil that do the heavy lifting are inexpensive on their own, while branded combination kits cost more. Everything is billed as a recurring subscription, so the monthly total depends on what you're on.

Pros and cons

Pros

  • Convenient — no in-person appointment needed to start
  • Legitimate: licensed providers and pharmacies, standard FDA-approved meds
  • Affordable generic options for finasteride and minoxidil
  • Discreet, with everything handled online and shipped

Cons

  • Subscription model with auto-renewal to keep track of
  • Async consult isn't a full dermatology evaluation
  • Upsell-heavy checkout experience
  • Less suited to unusual or rapidly changing hair loss patterns

Is Hims safe?

Yes — the providers are licensed and the medications are well established. The honest caveat is about fit: asynchronous telehealth is well suited to straightforward male pattern hair loss, but if your loss is patchy, sudden, or accompanied by other symptoms, an in-person dermatologist is the better first stop.

Hims vs Keeps vs Roman

All three run the same basic model — online consult, prescription finasteride and minoxidil, subscription delivery. The differences come down to pricing, product range, and the quality of the experience rather than the medicine itself. If you're choosing between them, compare current prices and what's included in each plan.

Comparing hair loss telehealth services?

See how Hims, Keeps and Roman stack up on price, products and experience.

See our picks

Affiliate disclosure: Some links on this page are affiliate links. We may earn a commission if you purchase through them at no extra cost to you. Our editorial picks are independent. Read our policy.

Frequently asked questions

Frequently Asked Questions

The questions we get asked the most — answered straight.

Yes. Hims connects you with licensed providers and dispenses through licensed pharmacies, and the medications it offers — finasteride and minoxidil — are standard, evidence-based hair loss treatments, not proprietary products.
Illustrated portrait of Daniel Reyes

Written by

Daniel Reyes

Editor-in-Chief, Happy Hair Journey

Daniel has spent five years researching men's hair loss treatments and personally testing protocols across minoxidil, microneedling, and LLLT. He reviews every published study referenced on this site.

Portrait of Dr. Maya Chen, MD

Medically reviewed by

Dr. Maya Chen, MD

Board-certified dermatologist · NYU Langone

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